This is my entry to the DataPortability.org Logo Competition, it’s a dynamically changing graph that represents the pursuit of universal Data Portability. Here’s the description I submitted:
Both the plot and the colors in this logo change dynamically as a function of time, and a slightly different graph is generated with every pageload. This may be seen to represent our pursuit of universal Data Portability. As time passes, the chart in the logo shows our current status (colored line) slowly coming to match our eventual goal (gray line), representing both the accomplishments and setbacks we face in this endeavor. To the left are several snapshots taken throughout the day. You can see how the tail end of the graph is changing in each, and over time, the entire line shifts and realigns itself, creating a dynamic yet consistent visual identity.
Additionally, this logo can be implemented anywhere by anyone, and the data it conveys will be personalized to each individual’s time zone, further reinforcing the data portability metaphor.
To see a working version of the logo (WordPress.com won’t allow the JavaScript), please go here.
